The Tommy Hilfiger Fashion Business School within Elmira College's Business Administration program will teach you specific marketing and merchandising skills for the operations of the fashion industry while teaching you to think strategically, analyze data, communicate effectively and think globally and multi-culturally.

You will work with experienced academic and industry professionals, combined with cutting-edge educational methods and small class sizes. And with our emphasis on experiential learning, you will gain real-world fashion experience through internships, field trips, site visits, and on-site consulting projects.

What is fashion merchandising? What can you do with a minor or concentration in Fashion Merchandising? If you’re into business and love fashion, this is an ideal course of study for you. Fashion Merchandising is about learning to analyze market trends and getting to know consumer behaviors to make wise purchasing decisions. You’ll get to know how to get the right items to the right people at the right price.

What careers will the Tommy Hilfiger Fashion Business School prepare you for? The fashion industry is one of the largest consumer-facing industries in the world, with an estimated annual sales volume of US $1.5 trillion worldwide.

Future job prospects in the field are promising, with strong market growth potential in foreign regions. Related job titles include retail buyer, visual merchandiser, wholesale account representative, retail fashion store, manager, merchandise planner and market analyst.

 

You can also pursue Fashion Merchandising as a minor and pair it with another field of study.

Minor Courses

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